WEBVTT

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How can a shopping service learn about the products on your website?

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A product data feed supplies structured item information to a connected shopping service.

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Keep the product and listing information aligned.
6 product-feed checks.

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Identify each product clearly
Use the identifiers required by the receiving service.
Product identifier · Recognisable item · Required values

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Describe the actual item
The title and description should represent the product being offered.
Accurate title · Relevant description · Specific product

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Check the destination link
The listing should lead to the correct product page.
Working URL · Correct product · Expected option

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Keep price and stock current
The submitted values should match the relevant website offer.
Current price · Clear currency · Accurate availability

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Review the product image
Use an image that represents the item and meets the service requirements.
Correct item · Suitable image · Current requirements

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Inspect receiving-service feedback
Fix missing or unsuitable information reported by the service.
Processing feedback · Reported issue · Verified correction

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Your checklist
Identify each product clearly · Describe the actual item · Check the destination link · Keep price and stock current · Review the product image · Inspect receiving-service feedback

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Review the receiving service diagnostics and the product page a customer reaches.
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